Car dealers should be following http://cars.gov and the advice for their franchise on how to register and participate in the NHTSA program. The CARS.GOV website is the only official government website for the program. Participation in this website directory or marketing tools is not related or associated with the This website is the number one independent website for information and resources on the Cash for Clunkers provisions signed by the President.
The Cash for Clunkers “We Can Help” marketing logo is property of the Pasch Consulting Group as was designed to assist car dealers advise the public about the upcoming Cash for Clunker bill provisions.
Brian Pasch, founder of the Pasch Consulting Group has proven advertising and marketing strategies that can help educate consumers in your local area. Consumers have many questions about how the program will work and this website has been a forum for those questions. Local dealers now have to step up and handle these questions on a local basis.
Keep in mind that the average consumer refers to the program as “Cash For Clunkers” and many major manufacturers are using that term in their advertising. Don’t fight the tape! Dealers who reach out and offer information about the program will be rewarded by shoppers returning to their store to purchase.
Consumers have informed us that when they have been calling dealers about the program, they did not get a comfortable feeling. Many were told to call back in Late July. We acknowledged that program details are not yet established but consumers are looking for help and if you provide a helping hand, you may be selling them a car in a few weeks.
Dealers can use our PCG Cash for Clunkers marketing logo to raise awareness about the provisions in the Cash for Clunkers bill and how it is being implemented by the CARS program. Dealers can link to our FAQ pages to provide assistance with questions and answers and we also encourage you to link to the http://cars.gov website.
The CARS program will be starting in Late July and car dealers need to get ready for the start of the program. The Pasch Consulting Group has a number of turn-key programs that can be implemented immediately to help drive consumers to your location. It all starts with a call. 732-450-8200 .